Analytics

All About Analytics for Town Websites

One question that comes in regularly from municipal customers is the request to add what’s known as a ‘hit counter’ to their website. A hit counter is a small, online counter that sits on a section of the web page, and counts how many visitors arrive on the page. But while this small device can… Read More

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How to Use Google Analytics on Your Town Website

Google is an almost ubiquitous technological platform these days, with its virtual hand in everything from online searches to ad revenues to language translation. Google Analytics is one of the many Google-based applications that can be used by website owners and developers for free. The online-based program collects and organizes all of the information you… Read More