June 4, 2024

Municipal Web Design - Best Practice

For municipals, having a well-designed and easy-to-use website is becoming increasingly important. Websites are one of the most important tools for citizens to get information about municipalities. In fact, some studies show that people are far more likely to go online for information about their hometowns, rather than calling a town official.

The significance of a sleek and user-friendly website cannot be overstated. The digital interface serves as a platform for constituents to access essential information about their town or city. Research indicates a growing trend where individuals are turning to online resources to gather insights about their communities, favoring this over traditional methods like contacting local officials in person or over the phone.

A question that’s commonly asked, though, is, “What are the best practices for municipal websites?” What is it that makes some websites intuitive, and aesthetically pleasing? While everyone has their own opinion on what makes a design great, there are a few things that are always consistent with well-designed websites. Websites that are easy to update, maintain, and navigate, and contain relevant information are generally regarded as well-designed.

Let’s unpack municipal website best practices

Enlisting the Services of a Partner

Same, same but different. Although municipal websites are websites, they are uniquely built to host a variety of information and offer specific services that speak to the responsibility of the local municipality to serve its community. In short, municipal websites can make Clerk-work easier, by providing a platform that residents and municipal staff use. This means that municipal website best practices are built around providing a unique service to municipalities to meet their needs.

At Town Web Design, our goal is to create websites that are well-designed. We make it so that the site is easy for the clerk to update. When a site is easy to manage, it’s easier to keep it current and provide relevant and useful information to visitors. Here are some of our municipal web design best practices that we employ.

Websites crafted by knowledgeable excel beyond those created by individual designers or in-house teams. At Town Web Design, we create websites using municipal website best practices. Our focus? Empowering clerks with effortless site management capabilities. A user-friendly interface makes seamless updates possible, ensuring your platform remains both current and informative for all visitors. Explore our top-tier municipal web design strategies below.

Easy to Manage and Update

Our platform is designed to simplify the task of managing and updating municipal websites, catering specifically to the needs of efficient municipal clerks. With a range of user-friendly features, clerks can seamlessly handle tasks such as:

These intuitive features streamline website maintenance, keeping content current and engaging for residents. By offering timely and relevant information, our platform encourages repeat visits from town residents, fostering strong community engagement.

Enhanced User Experience 

Unlock the power of effortless navigation with our thoughtfully crafted websites. Municipal clerks, your community deserves a website that is intuitive and easy to follow. At Town Web Design, we specialize in municipal website best practice that are not only visually appealing but also user-friendly. 

Making use of the three-click rule as a  guideline helps us enhance user experience for residents by minimizing the effort and time required to navigate their municipal site. This helps by:

  1. User Convenience: The rule aims to reduce frustration and improve satisfaction by making information easily accessible. 
  2. Efficiency: It encourages designers to create intuitive and streamlined navigation structures. 
  3. Engagement: if residents navigate easily, they are more likely to stay longer on the site and explore more content.
  4. Simplicity: The rule promotes simplicity in design, to cleaner and less clutter on the website. 

Key Website Features

Below are key characteristics of a well-designed website layout:

Prioritizing the display of relevant information is a crucial aspect of our website design strategy at Town Web Design. Our primary objective is to blend functionality, top tier digital tools and visual appeal in each website we create. By emphasizing user-friendly interfaces, easy maintenance, and appealing aesthetics, we aim to streamline the experience for both the town clerk and website visitors alike.

Are you looking for a website for your municipality?
Contact
Town Web Design to see about municipal website best practices for your town.

Town Web services are approved for use with ARPA funds!